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CRAFT

How to taste coffee

7 min

TASTING YOUR COFFEE

There’s an art to slowing down and truly tasting your coffee, from its aroma and acidity to its body and flavour. Here’s how to master it.

EXPLORING TASTE The art of tasting

When did you last stop what you were doing and take a few moments to fully taste the coffee in your cup?

When you pay close attention to your coffee’s many characteristics, a sensory world opens up.

 

Many variables affect the flavour of coffee: where the coffee is grown, what type of coffee is grown, how the coffee is grown, how the fruit is removed from the bean, how coffee is blended and roasted, and how coffee is brewed. And those are just some of the factors.

 

Want to know how to hold a coffee tasting? Let’s explore taste and its many dimensions. One thing’s for sure – deepening your understanding of taste is a rewarding journey.

 

FOUR STEPS

If you’re just exploring how to truly taste your coffee, it’s worth learning these four important steps: smell, slurp, locate, and describe.  
 

First up, smell. Always smell a coffee before you taste it. Inhale deeply. Your mouth can distinguish five tastes – sweet, salty, bitter, sour, and umami – but your nose can differentiate one trillion aromas.  
 

Next is slurp. Take a good, noisy slurp of your coffee. Don’t be shy. This will spray the coffee across your tongue and palate, letting you taste all the subtleties.  
 

Now, locate. Think about how the coffee feels in your mouth. What is its weight or thickness? Where on your tongue do you experience the flavours?  
 

And, lastly but vitally, describe. What words would you choose to describe your tasting experience? The aroma, the flavours, how the coffee feels in your mouth. Does your tongue detect much acidity in the coffee? What other flavours might you use for comparison?

QUICK FACT

Your nose can pick up one trillion different aromas.

HOW TO TASTE COFFEE

So, when you’re tasting your coffee, what should you look out for? Focus on and describe these four qualities: aroma, acidity, body and flavour – one at a time. As you’ll discover, these characteristics form a complete taste “profile” of a coffee. 

 

What does a flavour profile look like? Here’s an example, directly from Starbucks® master tasters: “Well-rounded with subtle notes of cocoa and toasted nuts balancing the smooth mouthfeel”. And here’s one more for good measure: “Earthy and layered with notes of fresh herbs and a lingering spice”.

 

With a little practice, you can start devising your own tasting characteristics, based on your personal, unique experiences of the coffees you taste. A good way to start is to read the flavour notes on a bag of Starbucks® coffee and try to locate those flavours as you taste the coffee.

 

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TIME TO TASTE

Next time you make yourself a cup of coffee, take a moment to sip, reflect and really notice the taste.

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CITRUSY ZEST AND ZING

Citrusy coffees offer a concentrated, lively sensation on your tongue, like oranges and lemons.

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MIX IT UP

Brew the same coffee using two different methods and see how each cup compares.

COFFEE AROMA

Aroma is the way something smells. Your nose can pick up one trillion different aromas. Smelling and describing the aroma of a coffee is the best way to start learning. You may smell a hint of chocolate, the rich aroma of nuts, or a touch of warm spices.

 

There’s no wrong answer when describing what a coffee smells like. What it smells like to you may be different than what it smells like to someone else.

 

As you explore and experiment with coffee, it’s worth taking time to really taste what’s in your cup. Along your tasting journey, you’ll discover your own unique likes and preferences and learn to talk about what you love and why.

COFFEE JOURNEY

Why arabica coffee? <p>The most essential ingredient in your cup of coffee? The beans. Here’s why we choose to use 100% arabica beans.</p> 3 min

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Blending & roasting <p>Before you can brew and sip your favourite Starbucks<sup>®</sup> coffee, the coffee beans go through many steps, including blending and roasting.</p> 4 min

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The roast spectrum <p>Which roast profile do you prefer? Starbucks<sup>®</sup> Blonde Roast, Medium Roast or Dark Roast? These three make up the Starbucks<sup>®</sup> roast spectrum.</p> 4 min